Official Account and Promotion on CTRIP

Today, about 80% of bookings in China are made through OTAs (online travel agencies). This method is especially popular with young and affluent audiences who are active users of mobile services. Today, advertising on OTAs is essential for companies interested in effectively attracting Chinese tourists. One of the services you should consider is Ctrip.

Traditionally, Chinese people travel abroad in groups, but with rising national income, more leisure travelers from China are interested in individual tourism. Besides, companies doing international business are using corporate travel management services for their employees. In addition, despite the popularity of Shanghai, Hong Kong and other major destinations, Chinese people are more frequently learning English and considering international tourism, and are willing to spend money in countries such as the UK, France and the US. Today, Ctrip can meet all these needs.

Ctrip is especially relevant to packaged tours, individual tourism and other trendy travel services, so the platform attracts the most paying audience in China.

Trip company (early Ctrip company), which owns and determines the development of Ctrip, was founded more than twenty years ago. Ctrip acquired shares in tourism businesses and used its own experience to make Ctrip be the most popular online travel agency in China and an ideal tool to promote any travel-related service.

Chinese tourists can use Ctrip to book hotels, plan flights, purchase tickets (air or rail) and other tourism services. In addition, Ctrip provides access to many details related to tourist attractions, discounts, available date and many other options.

All in all, Ctrip helps Chinese travelers get a wide range of tourism opportunities that your business can promote on the platform.

The platform identifies the tourist's base point where he or she has booked a hotel and then displays the content related to that location. You can register and post information about your services, the cost is determined individually, and commissions are from 5%. For example, hotel booking commission is 15%.

It is possible to place banner ads, ads in Moments. By running targeted ads, businesses can place ads on various social networks such as WeChat, Douyin, etc. In addition, Ctrip can send push and SMS messages to users.

• China Digital Marketing Agency is always working on the best solutions to be on top of marketing in China
• We take care of the cost of getting on the platform and help with the paperwor
• Registering an official Crip account is difficult, but it's not a problem for us
• Then we take care of creating the account, publishing the content and running ads

The platform has a rich advertising system (banners, posts). KOLs will also help to increase the ranking of your business. At Ctrip, it is possible to show posts in the TOP and most visible parts of the page and search, and also offers other priorities. The main point is the planned advertising budget.