China Digital Marketing Agency provides full Internet marketing services in China. We generate ideas and offer comprehensive solutions, adapt and promote your brand in China.

Advertising Campaigns From Scratch

Involvement in the product and complete immersion in the task are the basic principles to achieve the desired result. We enhance media performance through segmented communication channels. What does it mean? We use promotion tools relevant to your business area in order to reach the maximum target audience and make the campaign more efficient.













Entering such an exotic market as China means a large amount of preparation work, including studies, product analytics, setting up offline infrastructure consisting of a legal entity and a current account in a Chinese bank. As our practical experience has shown, if you have a product or service that you want to sell "online" in the Chinese Internet space, then you do not need a physical presence. Registration verification in Chinese social networks and ad offices can be made with a status of a foreign legal entity.

Almost every major advertising network in China, such as Tencent Ads, Baidu Ads, Ocean Engine (ByteDance), Weibo Ads, has divisions responsible for interacting with international clients through accredited agencies, for example, China Digital Marketing Agency. We cooperate with the major advertising networks in China and help foreign businesses to enter the Chinese market remotely, with low financial costs and in a short time (3-4 months) to test hypotheses.

Let's say you have a real estate agency (or another product or service that does not require your physical presence in China) and you want to find a buyer in China, while you have a foreign company in Europe or Australia. After the team brief, we will offer you the most relevant channels for traffic attraction, where we will open official accounts verified for your foreign legal entity and advertising cabinets, prepare creative concepts and set up an effective advertising campaign to attract the first target client.

The advertising campaign consists of:

a) infrastructure preparation (2-4 weeks)

registration and verification in social networks

connection of a hosting provider (for opening a website in China)

opening of ad offices

connection of a payment system (for accepting payments from Chinese clients)

localization and adaptation into Chinese

b) promotion (2 months)

content management in social networks

community management

setting targeting parameters

preparation of creatives

purchase of advertising traffic

interaction with media, mass media and opinion leaders

As for the stage “b” (promotion), in the 1st month we segment your target audience and attract Chinese traffic using different creatives and different advertising channels. In the 2nd month of promotion, we already have the first targeted requests and customers.

Thus, within 3 calendar months we will test hypotheses and set up a profitable advertising campaign which will attract the first client for you.

We Do Not Sell One-Size-Fits-All Solutions. We offer an individual approach to each client. We conduct briefings, research the particular industry market and provide general analytics. Therefore, already at the application stage you get an unbiased assessment of how scalable your business is to make the right decision.

Both we and you are equally focusing on the result, so we arrange the working process in such a way to make it as transparent and understandable as possible for you.

How Do We Work. Procedure

An advertising campaign includes three stages:

STAGE 1. Media Plan Preparation

Identifying your ideal Chinese customer

Conducting a team brief and identifying options to launch

Drafting a Media Plan with itemized prices on each option presented

Identifying performance indicators: media coverage and engagement forecast in terms of CPM (individually for each ad network), average CTR based on the keyword query frequencies, competitive environment, your average bill, past history

Approving the Media Plan, signing the contract and launching the campaign

STAGE 2. Infrastructure Preparation

We prepare the necessary documents, translate them into Chinese, and submit them to obtain accreditation in Chinese advertising networks and the Tencent, Sina Weibo, Bytedance, and Baidu platforms.

We participate in all the stages of obtaining approvals and registration of accounts and advertising accounts, so we are always in touch with the Chinese side.

After the registration is completed, our team makes the corporate design of the accounts in line with your brand style and customizes targeting settings in advertising accounts, coordinating each stage with you.

All the account access details, like logins, passwords and other associated data, are handed over to the client after all the registration actions are completed.

STAGE 3. Advertising Campaign

We conduct a team brief following the Media Plan (prepared and approved at the first stage).

We prepare a Content Plan and translate it into Chinese (any translations are made by our China-based partner companies with full semantic equivalence). The Content Plan shall always be approved by you before publications.

We post the content, customize targeting settings and promote publications to cover an audience relevant to your service or product.

We provide online reporting where you can at any moment track the publication date, follow the link, know the engagement, and ask your questions to our project manager.

At the end of each month of the advertising campaign, we prepare a presentation-like report describing each option involved, the scope of work performed under the Media Plan, performance indicators, recommendations, and next month forecasts.


Our Team

Andrej Mozhaev


BA at MSU, School of World Politics. Trained at Beijing Language and Culture University, 北京语言大学.



Bachelor’s Degree at Financial University, Faculty of Accounting, Analysis and Audit Program. Master's Degree at Plekhanov University of Economics, Faculty of Financial Analytics.
Advanced training: Training and certification of chief accountants of commercial organizations for compliance with the qualifications for the generalized labor function "Drafting and presentation of financial statements of an economic entity". MBA-Intensive: Management and Finance.

Arina Nesvit

Chinese-speaking senior project manager

BA and MA at MSU, Faculty of Global Studies. Exchange program at Beijing Language and Culture University, 北京语言大学 (Beijing), Southwestern University of Finance and Economics, 西南财经大学 (Chengdu).

Douyin, Weibo and Wechat marketing specialist.


Chinese speaking project manager

Graduate of the National Research University Higher School of Economics, Faculty of World Economy and World Politics, Oriental Studies Program. Trained at Shenyang Normal University, 沈阳师范大学 (Shenyang).

Chinese social media and KOL-marketing specialist


Chinese speaking project manager

Graduate of RUDN University, Faculty of Economics. Master's Degree at Plekhanov University of Economics, Faculty of Management. Trained at Shanghai University, 上海大学 (Shanghai) and Henan University, 河南大学 (Kaifeng).

Chinese social media and Ad networks specialist


Advertising campaign setup specialist

Graduate of Tianjin Foreign Studies University, 天津外国语大学 (Tianjin). Master's Degree at MSU, Faculty of Journalism.


Content manager

Graduate of MGIMO University, Faculty of International Relations. Master's Degree at National Research University Higher School of Economics, educational program “International Relations: European and Asian Studies”.


Content manager

Graduate of Shanghai University of Political Science and Law, 上海政法学院 (Shanghai). Master's program at RUDN University, Faculty of Management.


Chinese speaking Research Analyst

Bachelor's Degree at National Research University Higher School of Economics, Oriental Studies Program. Trained at Guizhou University (贵州大学) and Sun Yat-sen University (中山大学)

Research and Analytics, e-commerce data


Chinese speaking SMM manager

Bachelor in Oriental Studies, School of Social Sciences and Oriental Studies, National Research University Higher School of Economics. SMM specialist, marketing manager.


Advertising campaign setup specialist

Hong Kong Baptist University, Master of Arts: Communication-Film,TV&New Media Concentration


Chief Accountant

Graduate of the Kama Social Institute, Faculty of Finance and Economics. Advanced training of “Institute for Advanced Studies - RMTsPK” Center for Professional preparation "STEK".


Content manager

Graduated from Qingdao University of Science and Technology 青岛科技大学, the Department of Advertising, College of Media. Professional experience include working in media such as CCTV and Qingdao Daily, preparation of content reviewer training and 911 Brand Day activities, etc.


Chinese speaking research analyst, author of articles

Graduate of Higher School of Economics, Faculty of World Economy and International Affairs, (“Oriental Studies” Bachelor's Program, “World Economy” Master's Program). Trained at Liaoning Normal University 辽宁师范大学. Chinese-speaking specialist in Chinese economy.


E-commerce manager

Graduate of University of International Business and Economics, Business Administration Program

Yi Shi

Content Manager

Graduate of Hohai University 河海大学 (“Radio and Television” Bachelor's Program). Media communication specialist with extensive experience in dealing with major publications (People's Daily, China Youth Daily, etc.).

Siyu Su

Content Manager

Graduate of Chongqing University of Posts and Telecommunications 重庆邮电大学(“Screenwriting and Directing on Radio and Television” Bachelor's Program). A media communications specialist with experience in working with major brands (Hilton, Ritz-Carlton).

Lunmizi Pan

Traffic Manager

Graduate of the Language Department of Nanjing University 南京大学. Specialist in setting up and managing advertising campaigns.

Zhen Zhao

Traffic Manager

Graduate of Nanjing Communications Institute of Technology 南京交通职业技术学院 ("Communication Technologies” Bachelor's Program). Specialist in setting up and managing advertising campaigns.

Alexander Moskovsky

Chinese speaking project manager

Graduate of the RSUH, Faculty of Philosophy (“Oriental Philosophy” Bachelor's Program). Interned at Xi'an International Studies University 西安外国语大学. Master of Linguistics and Applied Linguistics, Shaanxi Normal University 陕西师范大学, Institute of Linguistics.

Catherine Zhizhina

Chinese speaking project manager

Bachelor's degree in Oriental Studies, the Institute of Asian and African Countries (MSU), Master's degree in Oriental Studies, the Università Ca' Foscari Venezia. Trained at Zhejiang University 浙江大学 and Xiamen University 厦门大学. Promotion specialist at Xiaohongshu, WeChat, Baidu.

Varvara Saprykina

Chinese speaking project manager

Bachelor's degree from East China Normal University 华东师范大学 (Faculty of Chinese Language and Culture), Master's degree from Fudan University 复旦大学 (Faculty of International Relations).

Elena Grishakova

Junior Chinese speaking project manager

Graduate of RANEPA, Institute of Business Studies, Faculty of International Relations (“Foreign Regional Studies” Bachelor's Program). Interned at Beijing Foreign Studies University 北京外国语大学 (Beijing).

Irina Arkhangelskaia

Chinese speaking project manager

Graduate of Higher School of Economics, School of Social Sciences and Oriental Studies, “Oriental Studies" Bachelor's Program. Interned at Tongji University 上海通大学学 and Xi'an Jiaotong University 西安通通大大学.

Jifan Yang

Content manager

Graduate of Beijing Normal University 北京师范大学, Institute of Design (“Advertising” Bachelor's Program). A content specialist with experience working on British Council projects, Procter & Gamble and L'Oréal.

Yan Zhang

Traffic Manager

Graduate of the bachelor's degree of the University of Electronic Science and Technology of China 电子科技大学,, a holder of the PMP (Project Management Professional) certificate. A specialist with 11 years of experience in the field of online promotion.

Danni Shen

Traffic Manager

Graduate of Southwest University of Science and Technology 西南科技大学, specializing in Business Administration. A specialist with 8 years of experience as an advertising operations manager.


I thank the China Digital Marketing Agency guys for the invaluable work they have done.

Thanks to the professional approach, our restaurant has been successfully registered on such platforms as Weibo, WeChat and Dianping. They handled the content on a daily basis and regularly conducted targeting of the target audience and other advertising activities.

I can definitely recommend China Digital Marketing Agency as a reliable and trusted partner for dealing with the Chinese audience.

konstantin murchikov.

Project Marketing Director
Restaurants Hiters, Hite, and Korean Fried Chicken
HotPot火锅, Men Kuksu

Many thanks to the China Digital Marketing Agency team. They have accelerated our integration into the Chinese market many times over. They helped in almost all matters related to opening the store and its promotion. They also took an active part in training our employees about the peculiarities of working in China.

If you are looking for a reliable partner to enter the Asian markets, then I have no better candidate for you. The company provides a full range of services that you need to work in China.

Денис Глухов

Product manager (Gama-Gama China)

I would like to express my gratitude to China Digital Marketing Agency for fruitful cooperation. It's especially worth to note the following advantages of dealing with the company:
1. Focus on the overall result.
2. Readiness to develop tailored solutions.
3. Almost 24/7 online support.
4. An excellent system of reporting provided in a clear automatic manner.
5. Readiness to meet halfway in any matters.

flovera logo.

The Head of Marketing Department
FLOVERA Cosmetics

We thank the China Digital Agency team for the fruitful collaboration. Thanks to China Digital Agency we received the Bank's WeChat account with regularly updated content and colorful visuals that fully satisfy the needs of the Bank and our customers.

As a Sinologist, I would also like to note the deep and highly professional work on content localization. I definitely recommend China Digital Marketing Agency for working with the Chinese audience.

Bank Solidarnost

The head of the International Department of Solidarity Bank

We have been working with China Digital Marketing Agency since December 2021. I am glad that I have met such professionals and market experts. I really like the format of working with Arina and Chinese colleagues. As for me, the agency is about 100% involvement and interest in the result, understanding the specialties of the Chinese audience and effective platforms, a flexible approach to tasks and continuous improvement of the process.

I recommend working with China Digital Marketing Agency to everyone who is interested not only in entering the Chinese market, but also in entering as a local one.


The Head of International Marketing Department in CDEK

Intis Telecom has been cooperating with China Digital Marketing Agency for half a year. During this time, the agency’s employees have shown themselves to be professionals in their field. All the obligations assumed were fulfilled, the attitude is responsive. We can strongly recommend it!


The CEO of Intis Telecom

We express our gratitude to the China Digital Marketing Agency team for the professionally performed work on the marketing analysis of the cosmetic market in China and conducting consumer testing of products.

The company's employees demonstrated a high level of competence and detailed study of the project. I would like to note the desire of the agency to take into account all our wishes and its readiness to solve non-standard tasks. Such flexibility and focus on the interests of the client is a strong advantage of the company.

All of the above allows us to recommend China Digital Marketing Agency as a reliable partner for solving the problems of bringing products to the Chinese market.


The Head of Marketing and Brand Development Department in ICON SKIN

We would like to thank the China Digital team for their work and support in our company's entry into the Chinese market. Thanks to their work we were able to build a strategy to promote our product from scratch, from online advertising and social media to offline participation in exhibitions. During the year we achieved good results thanks to the professionalism of our colleagues.

If you want to promote your brand in the Chinese market, we recommend this agency as a reliable and professional partner.

Anita Neverovskaya

Senior Marketing Manager

Since August 2022 we have been fruitfully cooperating with China Digital Marketing Agency on the launch and promotion of natural wood oils of our own production under the brand SIBIREX on the Chinese market. Within the framework of our cooperation we have carried out extensive and meticulous work on the analysis of the paints and varnishes market in China, collected desk research on competitors.

The WeChat channel was created from scratch for our company: from design development to writing articles, presentations and adapting video content for Chinese consumers. As part of a comprehensive approach to bringing products to the Chinese market, the China Digital team also helped us find partners for trademark registration and develop labels and packaging.

We thank the China Digital team for their professionalism, efficiency and personalized approach to our project.

Irina Sharygina

Commercial Director of Fama

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