CASE “INTIS TELECOM 2022”
Intis Telecom is an international telecommunications company with offices in Hong Kong, London, and New York, a developer of SMS messaging services, Cli.co URL shortening service and the owner of the new it.com domain zone.
THE TASK:
- analysis of product demand in the Chinese market
- preparing infrastructure for promotion in the Chinese market
WHAT WAS DONE:
Marketing research
- Product demand analysis:
- selection of target audience
- compiling a questionnaire in Chinese
- sending questionnaires to the relevant target audience and collecting data based on the results of the answers
- uploading data and analyzing search queries (Baidu, Sogou)
- conducting online interviews with respondents
- Competitor analysis:
- positioning
- communication in social networks
- main products
- benefits, etc.
- Drawing up recommendations based on the received data
- Registration of an official WeChat account and verification for the legal entity of the customer, design and menu setup.
- WeChat content management.
More about the service “Promotion in WeChat”
Baidu Ads
- Registration of an advertising account in Baidu Ads.
More about the service "Promotion in Baidu"
Advertising video localization
- translation of original video from English into Chinese
- voiceover by a professional Chinese announcer
- adding subtitles
- final video editing
OUR CLIENTS
