Insights your Chinese business coach will never tell you | Page 2

Today, WeChat is the most famous Chinese social network in the world, representing a comprehensive ecosystem of diverse services with a user base of 1.3 billion users who use WeChat for various purposes on both IOS and Android devices.

Douban is a social networking and review website in China that was founded in March 2005 by Yang Bo, a former IBM researcher. Initially, the website was focused on book reviews and recommendations, but it quickly expanded to include reviews of movies, music, and other forms of media.

Despite the active development of China's intellectual property protection laws, unfair competition problems such as bad faith registrations of foreign brands and counterfeit products are still widespread in China. In this article, we will provide you with legal grounds on how to avoid these problems when entering the Chinese market.

As we have already mentioned, this application is essential for any advanced Chinese. It allows you to instantly create, edit, share videos with friends, and look through the feed ranked especially for you by artificial intelligence. Since recently, the application makes it possible instantly buy goods showed in the feed video.

Today, Little Red Book (Xiaohongshu) is one of China's most distinctive e-commerce platforms, connecting Chinese consumers interested in beauty products with sellers and combining social networking and e-commerce services with closed shopping cycle and a wide range of marketing tools.

China is traditionally considered as the "factory of the world", being the world's leading country in the field of export of manufacturing industries goods and a significant member of international trade. In fact, due to cheaper labor, government investment in infrastructure development and other competitive advantages, the Chinese mainland continues to be one of the world's largest producers of various categories of goods.

Chinese bloggers have captured the hearts of a multi-million audience who are interested in how they live, what they eat, and where they are going to go on their next vacation. Key opinion leaders are very popular not only with their followers but also with advertisers: the companies use them to communicate with their potential target audience. This article will introduce you to the Chinese blogging market and tell you more about some of its exponents.

We should primarily note the changes in Chinese people’ consumption patterns. First, in the conditions of economic growth and increasing standards of living Chinese consumers demand on food products is growing. It reflects an increase of total calorie intake that has started after the beginning of the Reform and Openness policy.

We should primarily note the changes in Chinese people’ consumption patterns. First, in the conditions of economic growth and increasing standards of living Chinese consumers demand on food products is growing. It reflects an increase of total calorie intake that has started after the beginning of the Reform and Openness policy.

From 2017 to 2018, the number of people who actively used Chinese e-commerce apps grew from 207 million to 783 in just one year. Already more than 70% of the Chinese population use e-commerce services in one way or another. If we take into account that the population in China is 1.4 billion people, then e-commerce applications are used by more than one billion people.