Insights your Chinese business coach will never tell you

Top 5 e-commerce platforms

From 2017 to 2018, the number of people who actively used Chinese e-commerce apps grew from 207 million to 783 in just one year. Already more than 70% of the Chinese population use e-commerce services in one way or another. If we take into account that the population in China is 1.4 billion people, then e-commerce applications are used by more than one billion people.

Published: 24 January 2023
Review of the Chinese messenger QQ

QQ messenger, developed by Tencent Internet holding and released in 1999, is one of the most popular and oldest applications in the Chinese Internet space and the second most popular messenger after WeChat. Being initially just an equivalent of ICQ, QQ has outlived its competitor and has not lost relevance.

Published: 20 January 2023
Advertising and Marketing in China

Advertising in China is not only a billion-dollar business, but also its own separate ecosystem. And if you decide to enter the Chinese market, you need to get acquainted with its basic laws and regulations. Asia Pacific digital agency team in this article collected all the relevant information about advertising and marketing in China.

Published: 16 January 2023
5 reasons for the popularity of WeChat

Foreign companies interested in entering the Chinese market are curious about why WeChat is so popular in China. After all, this is just another messenger? Far from it!

Published: 13 January 2023
China's social networks

In the XXI century, social networks have become an integral part of modern human life and a new tool for promoting goods and services.

Published: 09 January 2023
Using WeChat for Business

Since the end of 2018, WeChat has more than 1 billion users from mainland China.

Published: 06 January 2023
Streaming in China and how to use it for sales

The term streaming in the Western world is still mostly associated with games and entertainment, but in China this concept has gone far ahead.

Published: 02 January 2023
How to sell on TMall Global

Today we will review Tmall Global in more detail - which is No. 1 among Chinese e-commerce platforms. We will focus on firms, acceptance conditions, cost and logistics.

Published: 30 December 2022
How to Unlock WeChat Account?

It often happens: you register your WeChat account and start using it actively, and the next day your account is suspended for an unclear reason like “excessive activity”, “violation of the rules”, and so on. This is quite common and often directly caused by Chinese censorship and not by any real violations of social media rules.

Published: 23 December 2022
Douyin Popularity and Brand Promotion Opportunities in China

Chinese social media TikTok and Douyin: appearance and growth, differences, specificities, and popularity reasons. Prospects and methods for promoting brands and companies in Douyin

Published: 19 December 2022
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